Type of Study:
Advertising Only
Advertising and Publicity
Publicity Only

Time Frame of Study:
Ongoing, with a start date of: 
Retroactive - specify time frame (i.e. 1/08-12/08): 

Specify when you need the report delivered by:
  (for retroactive studies only)

Frequency of Delivery:
Quarterly (for ongoing studies)
Semiannually (for ongoing studies)
One time only (usually for retroactive studies)
Other: 

Variables:
Clippings Binder
Yes, I'd like a Clippings Binder to be part of my delivery.
The Clippings Binder displays all ads in full color and all publicity pieces with corresponding placement information.

No, I do not need to see the actual ads or publicity, I am only interested in receiving a report consisting of one of the options checked below.

Report Options
I only need to see Quantitative data and an Executive Summary – charts and graphs illustrating the advertising spending by company by publication, editorial pick-up by company by publication, and the number of insertions and the media schedules of each competitor, plus customized reports to help meet your specific information needs.

I would like an Apex Report which includes a Qualitative Analysis for each competitor (strategies and supporting facts of ads and summaries of publicity pieces) as well as the Quantitative Analysis and Executive Summary.

Names of Competitors: (Please provide brand names in parentheses, if known)

Titles of Publications and Number of Issues Per Year (if known) To Be Tracked :
For Example: Chemical Week (52 issues)

Additional Services Required: